EAS Report 2026- Executive Summary

You have 12–18 months. Not to digitise. That’s done. But to humanise. To lead the shift from access to ability and aspiration. What’s at stake: 430+ million Indians still uninsured 25–35% higher lifetime value for trust-first brands A ₹75 trillion mutual fund industry that customers don’t understand You’re not just losing customers. You’re constraining national potential. © Terragni consulting (P) ltd Private and confidential not to be circulated without prior authorisation

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