Engagement in the Automotive Industry

Client Background Challenge Objective Framework What We Did Insights Business Outcomes TERRAGNI CONSULTING (P) LTD PRIVATE AND CONFIDENTIAL Redesigned post-purchase experiences to cater differentially to different target groups. Created friction-free and high-velocity touchpoints for service advisors, workshop supervisors, billing, call centers. Redesigned customer communication to reduce cognitive load and give customers a sense of control Shifted behaviours of key leaders across dealerships.

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