Driving Channel Engagement

Client Background Challenge Objective What We Did Channel & Customer Profile Strengths Opportunities Solutions Business Outcomes TERRAGNI CONSULTING (P) LTD PRIVATE AND CONFIDENTIAL 1 2 3 Phenomenological in depth interactions for episodic recall. One-on-One in-depth 55 interactions, 82 hours of interview transcripts Qualitative Insights 1300+ dealers Records – 4 Years Time Span Released to all the channel 1300+ respondents online studies testing: Premium Brand, Reliability, Growth & Ease Quantitative Insights Consumer Neuroscience Based Widespan Assessment

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